Feb 17, 2020 • 1HR 1M

Finding When Was That Said

 
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Carlos Pacheco and Tom Martin here, we are two marketing and YouTube veterans who have worked behind the scenes helping producers and online creators build channels to audiences of millions. In each VIP episode, we give you our two cents (whether you like it or not) on what's happening on YouTube, the strategies that the professionals do behind every successful YouTube channel. Join us as we discuss YouTube strategy and channel strategies, how the industry and the platform are shifting, and discussing the latest tactics, strategies, and trends. The Video Insiders Podcast is brought to you by TubbeBuddy. The YouTube channel management tool to manage, optimize your content, and run your channel like a pro.
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Kade Dworkin has been around the YouTube ecosystem almost since the start. Working at places like Revision3 and the early days of VaynerMedia he's seen it all. He joins Tom with some reminiscing on the early days as well as what he's focussed right now with closed captions and his new project WHEN WAS THAT SAID tool that helps finds exactly what is said in video content and completely blew our minds!

Here's the episode timeline:

  • 01:00 - Carlos’ weather report.

  • 03:40 - Sponsor message - TubeBuddy

  • 05:35 - Tom’s Kade Dworkin introduction.

  • 07:45 - Is Kade Dworkin a real name?

  • 09:30 - How Kade’s career brought him to YouTube.

  • 12:25 - Kade’s journey as a YouTube creator.

  • 15:45 - Kade’s experience as an early employee of Gare Vee and Vayner Media.

  • 20:32 - What CaptionsCreated handles closed captions differently.

  • 23:25 - Why closed captions are so important.

  • 32:16 - When Was That Said?

  • 44:38 - How to get access to When Was That Said tool. Exclusive VIP link!

  • 47:05 - What’s next...Kade’s list of brilliant ideas.

  • 54:08 - Closing comments and insights on Tom’s chat with Kade.

Show notes:

The Video Insiders Podcast is available on all major podcast players. Visit VideoInsiders.fm here and subscribe.

Thanks to our friends at TubeBuddy for supporting the show. You can use the same pro tools that YouTube professionals like we do to manage multiple channels. Click here for a special offer for Video Insider listeners.

Follow Tom at @channel_fuel and Carlos at @carlospache_co on Twitter.

If you're a creator or media company looking for help building YouTube channels, managing content ID or need YouTube coaching you can reach Tom at http://channelfuel.com or Carlos at http://pachworkrights.com

Podcast Music by Planets Collide and podcast editing by Joe Pacheco